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Marketing Manager

Carex Sweden

Carex Sweden is a fast growing Dermocosmetic and FMCG company, marketing leading clean cosmetic and dermocosmetic brands primarily in selected European Countries ( Sweden, Turkey, Romania and Benelux , Germany), Middle East and CIS countries. The brief job description of the position and preferred qualifications for the suitable candidates are defined below: We are looking for an Marketing Manager to further strengthen our marketing structure in our company, which operates in the FMCG sector and continues to grow in the global market with its innovative products! QUALIFICATIONS Experience in media relations, agency & brand management Bachelor’s degree preferably in Business, Marketing, Economics or Industrial Engineering Following marketing sector, trends, strategies and rivals with global collaboration Total 10+ years of relevant work experience as Marketing Manager preferably in FMCG business (3+ years as Marketing Manager) Experience in digital marketing, e-commerce, new product launch activities and fair participation. Ability in team management and coordination Ability to collaborate with Marketing departments of external offices and foreign clients. Preferably resident on Istanbul- Anatolian side No restriction for domestic and international travels Good communication skills of written and spoken in English JOB DESCRIPTION: Recognizing sector and rivals; determining advertising and promotion strategies in accordance with needs and demands. As part of internal and external market surveys, working closely with sales and marketing teams; determining marketing strategies. In accordance with company’s internal and external marketing targets, planning and conducting market penetration strategies Organizing and developing marketing tools Conducting rival-price analysis and constituting competitive price structure. In accordance with company’s vision and targets; composing marketing and product development strategies of brands Planning brand positioning and ensuring implementation Determining annual sales budgets and marketing plans of brands & ensuring those plans to materialize according to approved budget all year round Following sales, distribution and market share performances of brands; comparing them with approved targets; taking measures to probable deviations Planning interior displays in stores and providing implementation Executing digital marketing process of company’s e-Commerce websites Preparing annual digital marketing plan and budget Managing company’s current product portfolio and new product launch activities Responsible for managing and leading brand managers, ensuring effective team leadership and cross-functional collaboration.
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