Global Brand Manager

Carex Sweden is a fast growing Dermocosmetic and FMCG company, marketing leading clean cosmetic and dermocosmetic brands primarily in selected European Countries ( Sweden, Turkey, Romania and Benelux , Germany), Middle East and CIS countries. We are looking for a Brand Managers based in Istanbul for our Bionnex / Celenes by Sweden Brands. The brief job description of the position and preferred qualifications for the suitable candidates are defined below: Managing brand strategy and brand positioning in short and long term to meet brand objectives. Plan innovative growth strategies (product innovation, commercial, communication) aligned with company objectives Lead the brand’s launch and re-launch processes by cross functional approach Manage our brands ATL / BTL activities respecting the budget and deadline Develop and execute all 360 campaigns for FMCG/ Drugstores channels and consumer (end user) in terms of sell out & sell in. Work closely with Regulatory Affairs & R&D in product development, packaging and communication tools Control the brand’s marketing budget, responsible from brand P&L and necessary action plans Plan and supervise the media planning and buying processes Manage the communication with brand’s third party and agencies such as PR agency, digital agency, creative agency, and media agency for delivering the brand plans on time with maximum performance Define and ensure the execution of the communication elements (both in the media and at the point of sale) established in Marketing Plan Collect information from the market regarding brands and competition, follow market trends Ensure development of the direct reports Organize/ monitor various events such as trade fairs / conferences/ sales launch meetings/ press conferences Take active role in all internal / external stakeholders relation management Carry out and / or coordinate quantitative and / or qualitative market statistical analysis and consumer research Define and propose strategical actions for Marketing Plan Analysis the impact on sales of marketing actions and consensus with the commercial area in the sales estimate Experience Required HBO or University degree in Marketing Min. 3 years of brand management experience in FMCG/OTC/Dermo Cosmetic/Lifestyle Brands sector. Fluency in English, both written and spoken. Innovative, result orientated, strong analytical problem solving and communication skills Experienced in Online / Digital Marketing. Experienced in analyzing market consumer data. Fact based marketeer Good communication skills. Strategic vision & decision making. Good team-worker, collaborative.