Operational Marketing Executive

Qualifications: Bachelor’s degree, Minimum 7 years of marketing experience, Industry knowledge and experience working with franchisees and/or multi-unit operators, 3-5 years of experience in Store Marketing and/or Merchandising roles (omnichannel retail experience preferred), Excellent communication and presentation skills, Fluent in spoken and written English, Strong data, analytical, and problem-solving skills, Proficient in Microsoft Office applications; experience with Excel is required, Working knowledge of retail fundamentals, traffic and conversion drivers, the customer path-to-purchase journey, and omnichannel customer models, Prior experience in big-box / omnichannel retail buying and/or merchandising, Strong team player with the ability to collaborate effectively with several cross-functional teams, Strong time management and organizational skills, Ability to exercise sound judgment, Ability to deliver creative and practical solutions, Knowledge of consumer behavior and key communication drivers that can impact business performance, Ability to work effectively under tight deadlines, Ability to analyze competitors’ marketing materials and activities and provide recommendations, Flexible and capable of adapting to different roles in a dynamic and fast-paced environment, Self-motivated and able to work independently without continuous supervision, Ability to multitask and take responsibility for producing measurable results within deadlines, Strong interpersonal skills and the ability and desire to assume increased responsibility. Job Description: Manage external marketing, creative, production, and media agencies, Develop and manage all aspects of store marketing strategy, budget, and projects, Coordinate the fulfillment process of Local Store Marketing materials for both multichannel national campaigns, always-on materials (service, CRM, etc.), and local campaigns, Maintain brand standards and creative guidelines, Act as the local point of contact for Store Marketing and POS materials, Manage all marketing input requests from stores, Gather, report, and share marketing best practices, Develop innovative ideas to help grow sales and enhance customer and brand experience, Coordinate and execute 360° store opening campaigns, Manage and develop location- and shopping mall-focused signage projects to maximize store visibility, Manage all marketing-related training programs for stores, Develop, update, and manage all aspects of the Visual Merchandising Toolkit, including tables, informative materials, supportive materials, price tags, ESL designs, and infoboards, Own the Visual Merchandising Guidelines and actively track compliance through visual checklists, regular store visits, and other monitoring activities, Develop, update, and manage 3rd-Party In-Store Visual Merchandising Guidelines, Lead the digitalization of all paper-based POS activities, Create end-to-end store and merchandising experiences, including audio, video, and other in-store touchpoints, Maintain and improve in-store experience zone standards and create new concepts (demo/practice zones, innovative displays, campaign displays, impulse product displays, etc.), Act as a member of the Global Merchandising Community, Manage internal and external stakeholders as well as production-related third-party suppliers. In our journey which is driven with our goal of becoming the first choice as the trusted retailer for tailored solutions in a tech-driven world, we are growing rapidly with more than 100 stores today in Turkey. With the strength of MediaMarktSaturn Retail Group as the number one consumer electronics retailer in Europe, we bring technology together with our customers and make their lives easier with the services we offer. If you are a person who likes to think, speak with data and take action, it is time to join us! Sustainable growth is possible with equal opportunities and different perspectives. As MediaMarkt Turkey, we take care to avoid any discrimination such as race, religion, gender, sexual orientation, disability status. We think that all candidates who apply to us should have transparent, fair and equal rights. By trying to be a role model in our sector, we believe in the power of diversity and inclusion which help us to grow together. By applying to this job posting, you acknowledge that the individuals provided as references may be contacted for reference checks and their contact information has been shared with their knowledge and consent. You also consent to the retention of the information you provided to the Company during your job application for up to 1 year, for the purpose of assessing your suitability for similar positions that may arise in the future, after which it will be disposed of. If you are unable to fulfill the reference commitment or if you do not wish your resume to be retained, you may inform us. For detailed information regarding protection of your personal data you may access the following link: Kişisel verilerinizin işlenmesine dair ayrıntılı bilgi için aşağıda link içerisinde yer alan aydınlatma bildirimimizi inceleyebilirsiniz; Çalışan Adayı Aydınlatma Metni