[İş Radarı](https://isradar.com.tr/) / [İş ilanları](https://isradar.com.tr/ilanlar) / Trade & Shopper Marketing Specialist

Aktif
Hibrit
İstanbul, Türkiye
Yayınlandı · 01.10.2026
LinkedIn Jobs Türkiye

# Trade & Shopper Marketing Specialist

FLORMAR

At Flormar, we were born in Milan in the 1950s; growing and evolving in Turkey’s multicultural, vibrant world, we have become a global brand that adds color to beauty. Since the day we were founded, we have prioritized the joy women get from makeup and how it makes them feel good, while working to make beauty accessible to everyone. With our products, through clean ingredients, our cruelty-free policy and our sustainable production approach, we make a difference not only in beauty but also in values. Today, in more than 70 countries, with nearly 60,000 online & offline sales points from chain perfumeries to our website, from marketplaces to our stores, from catalog sales to wholesale channels, we reach and inspire millions of people. All our production processes and logistics operations are carried out at our factory and logistics center in Gebze. Our headquarters are located at Akasya Business Towers in Üsküdar, Istanbul. At Flormar, our journey is shaped by our values. At every step, we act with passion, proud of everything we do, seize opportunities with agility, and make sustainable contributions to the future. Because for us, this is not just a workplace; it is the way to touch lives and color the future together! Key Competencies That Will Make You Stand Out Bachelor’s degree in a relevant field, At least 1 year of experience in trade marketing, shopper marketing, or channel marketing, Preferably experienced in activities targeting organized trade channels within the cosmetics or FMCG industry, Proficient in MS Office applications, Strong analytical thinking, planning, and organizational skills, Ability to work collaboratively across teams, with strong communication and relationship management skills, Advanced proficiency in English, Available to conduct field visits and travel as required. What to Expect in This Role Activation, Campaign and Launch Management Organize customer marketing activations in line with trade marketing and sales plans; coordinate concept development, design, and implementation processes. Support marketing activation plans for Retail and Organized Trade channels in Türkiye; work in coordination with the communications, design, trade marketing, and sales teams. Consolidate briefs for retail collaboration events and coordinate event processes remotely. Ensure the complete and timely execution of launches and campaigns; anticipate potential issues and take the necessary preventive measures. Prepare informative presentations on completed activations and events and share them with relevant stakeholders. Customer, Channel and Field Management Identify new marketing activation opportunities to develop the business in collaboration with key account/sales teams and manage customer relationships. Update the Organized Trade assortment file monthly and share it with the relevant sales teams. Conduct regular visits to Organized Trade points of sale and report field observations. Ensure regular and uninterrupted communication between the Central Marketing team and Organized Trade points of sale. Visibility and Promotional Materials Management Visit Organized Trade points of sale and prepare reports on these visits. Prepare briefs for printed and digital materials; follow up on design and production processes to ensure completion in accordance with the agreed timeline. Budget Monitoring, Analysis and Reporting Monitor Organized Trade marketing expenses monthly against the annual budget and follow up on the correction of any incorrect entries. Prepare analyses and reports on sales and marketing activities. What Awaits You in Flormar’s Colorful World? Work from anywhere for three weeks each year thanks to our flexible working model. Start your weekends early during the summer with Happy Fridays. Celebrate your birthday wherever you like with your birthday leave. Enjoy the option of working remotely for a full year after maternity leave. Benefit from two weeks of paid paternity leave to create unforgettable memories with your growing family. Contribute to projects that make the world a better place with our social responsibility leave. Bring your passions into work life with our F Social clubs. Add colorful breaks and joyful moments to your day with Colorful Hours. Shape your own development journey: Udemy Business, Flormar Development Catalogue, leadership development programs and much more with you. At Flormar, every new day is an opportunity to learn, discover and shine! Are you ready to join us? At Flormar, we embrace equal opportunity and fair treatment in education and recruitment. All candidates applying to our job postings will be considered for employment regardless of race, gender, color, national or social origin, ethnicity, religion, age, marital status, pregnancy, disability, sexual orientation, gender identity or political opinion.

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