Digital Communications Expert

At ING, we encourage you to Do Your Thing —doing more of what you love. We’re a customer-focused, tech-driven organization powered by passionate people who help others stay one step ahead. Ready to grow, create, and make an impact? What We Offer Flexible working: Hybrid model with remote options (including every third week of the month and summer period) Time for yourself: 14 days of welcome leave in your first year + additional Orange Leave days Continuous development: Learning platforms, certifications, and global opportunities Career mobility: Short- and long-term assignments, cross-functional experiences across teams, departments, and international locations Why ING? Agile and collaborative culture Space for your ideas and innovation Strong focus on well-being, benefits, and work-life balance Join us and shape your future with ING. 👉 Discover our Orange Culture: https://www.youtube.com/watch?v=AHJ-yC43Tnc If you want to be the “Digital Communication Expert” positioning in Communications and Brand Experience Team located in Maslak Istanbul headquarters; we are looking for our new member! Want to be a part of the ‘game changer’ brand team? If you are a passionate, creative storyteller and brand strategist who is not afraid of a challenge, keep reading! If you think you have most of the following qualifications; Bachelor's degree preferably in marketing, advertising, social sciences or other relevant fields, a master degree is a plus Minimum 5 years of experience in digital brand strategy and communications (experience/affinity in a creative agency or banking industry is a plus) Analytic thinker, creative and self-motivated marketer, Positive, result oriented and multi-tasking personality with high level of energy, competent at teamwork, Interested in the creative world of advertising and marketing communications, Proven success in dijital marketing communication and social media projects, Strong analytical mindset for interpreting, visualizing, and analyzing data. High proficiency in English Good at building collaboration, Clear in communicating thoughts and ideas. If you think you may take charge of the following responsibilities; Developing and executing communication and brand strategies, Realizing customer perspective, analyzing market trends and identifying new opportunities and challenges and developing actionable insights Helping cross-functional teams develop and evolve ideas to bring together brand goals, objectives and consumer needs Working with leading agency partners in the creative development of conventional and digital media projects, Managing all relationships with all 3rd part agencies from brief to on air, Executing ATL, BTL and digital communication plans, Realizing customer perspective and developing actionable insights and strategic recommendations, Follow social media and digital trends at both national and global scales and provide guidance to the team. If you want to do your thing and explore the life while working don’t miss this opportunity! Candidates are expected not to share any sensitive personal data.